In Asia: Weekly Insight and Features from Asia

Last week, USAID, Radiohead, and MTV EXIT announced that their music video collaboration had received the prestigious 2009 Asia-Pacific Child Rights Award. The USAID-MTV EXIT (End EXploitation and Trafficking) campaign in partnership with influential UK-rock band Radiohead produced the innovative music video for their song “All I Need” off the album In Rainbows.

All MTV EXIT programming was produced rights-free, allowing for the MTV Europe Foundation to give the programming away for free to any broadcaster or organization, thus maximizing the overall reach of these important anti-trafficking messages. Read the full press release.

The Asia Foundation collaborated to launch the first-ever MTV Exit Campaign in Mongolia beginning in 2007 and dedicated to producing content against human trafficking for a Mongolian audience. Read more about the Foundation’s anti-trafficking work in Mongolia.